I am so proud of ADVEKET’s Gender Fluid Make-Up and Beyond Binary Skincare! A line designed to utilize cosmetics in an effort to increase awareness and acceptance of the diversity of lipstick wearers. Beauty knows no gender or race; it can be found in every face at any age. All beauty is equal and deserves to be celebrated. When you look at the beauty industry, it is primarily geared towards high-femme glamour. This line is meant to break free from the stereotypical beauty portrayals. Anyone who wants to wear lipstick can and should.